Carolina Ballet Reaches Its Audience With “Tweet Seats”

For the second time in a month, I’ve had the distinct pleasure of being invited to be a part of a NEW format the Carolina Ballet is using to reach its audience. Young AND old alike are receiving invitations to select dress rehearsals to be a part of what they have termed “Tweet Seats”, an … Continue reading

Marketing: There Needs to Be More Un-Marketings and Go-Givers in the World

It always amazes me when I review a job description for a web 2.0 marketing position and “will be responsible for the implementation and engagement in social media on behalf of the organization” is near the BOTTOM of the list.  What? For the better part of the last two years, I have been searching for … Continue reading

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